This is timely considering we’re working through the checkout and payment process of our own e-commerce plugin for WordPress.
Some interesting highlights:
- We have to support 4 types of shoppers:
- known-item purchases;
- category research, where users identify and buy products that best match their needs;
- bargain-hunting; and
- browsing for inspiration.
- We need to devote more time to search than I was initially considering
E-Commerce Usability Jakob Nielsen’s Alertbox.
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